The seats in your car, the insulation on the walls of your home, the mattress where you sleep… Do you know what they have in common? Behind them, chemicals play a fundamental role and Concentrol takes care of everything going perfectly to satisfy your needs.

This is the idea on which the new communication campaign launched by Concentrol is based, under the slogan “Leaders in the invisible”. Many of the products we use daily wouldn’t exist without chemical products, or they would lose many of their advantages, because although we can’t see them, they are there.

The campaign is centered on the Mold Release Agents division, and this first piece shows the role that Concentrol products play in a home like yours: from silicone stabilizers for thermic and acoustic insulation, to release agents for the polyurethane foams used in the manufacture of couches.